D-MAX STORY

The Power of Perseverance

Mohammad Aizat Mohammad Saleh: Driving Ambitions Forward

A tale of tenacity and triumph, Mohammad Aizat Mohammad Saleh’s journey is the epitome of entrepreneurial grit. As the proud owner of Keropok Lekor Penang HQ, a distinguished fish cracker snack enterprise, Aizat seamlessly blends the rigors of corporate dedication with the warmth of familial bonds. Each day, he navigates long distances to ensure his business flourishes, yet, he remains ever-committed to creating memorable moments with his family. For someone constantly on the move, his vehicle becomes more than just a mode of transport – it’s a partner in every stride. 

Back in 2015, during the burgeoning phase of his business and with the aspirations of a young father, Aizat made a crucial decision. He invested in an Isuzu D-Max 2.5L AT Premium, a decision catalyzed by its promises of efficiency, durability, and low maintenance. This vehicle not only facilitated the scaling of his business but also bore witness to the growth of his family, with joyous road trips and invaluable moments. As years passed and his venture prospered, Aizat’s penchant for innovation resonated not just in his business strategies but also in his choice of vehicle. Learning of the launch of the Isuzu D-Max X-Terrain from enthusiastic D-Max communities, he saw it as a symbol of evolution – an upgrade reflecting his own journey of growth.

The new D-Max X-Terrain, equipped with cutting-edge features like Apple CarPlay, 360°Around View Monitor, and Advance Driver Assist System (ADAS), proved to be a game-changer. Whether navigating unfamiliar terrains for deliveries or ensuring his family’s safety during weekend getaways, the X-Terrain became Aizat’s trusted ally. Its state-of-the-art Adaptive Cruise Control and safety alerts encapsulate the tranquility he feels, knowing his loved ones are safeguarded.

Yet, Aizat’s story transcends business success and familial joys. His heart, vast as the cargo space of his D-Max, beats fervently for charity. Collaborating with the NGO Unit Amilin Asnaf, he leverages the strength and spaciousness of his D-Max X-Terrain to reach out to those affected by calamities. Each act of kindness, each smile he brings, adds a layer of fulfillment to his life, redefining success in the most humane terms. 

With nearly half a million kilometers journeyed and countless milestones achieved, Aizat’s ambitions remain as robust as ever. He dreams of a long, serene road trip through Thailand in his Isuzu D-Max, marking yet another 1000-2000 km of cherished memories. For Aizat, every drive in his D-Max is not just about reaching a destination; it’s about celebrating the journey and the myriad stories it encompasses.